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Priceless: The Myth of Fair Value (and How to Take Advantage of It) by William Poundstone

Priceless: The Myth of Fair Value (and How to Take Advantage of It) William Poundstone ebook
Publisher: Farrar, Straus and Giroux
Page: 352
ISBN: 9780809078813
Format: pdf

Aerotropolis: The Way We'll Live Next by Greg Lindsay and John Kasarda. William Poundstone, author of “Priceless: The Myth of Fair Value (and How to Take Advantage of It)” says this about round numbers: “A lot of stores, like Nordstrom's, make it a big point that they do not use nines on their prices. His rationale is different; it involves the concept of anchoring. Click here to see reviews from buyers. "That's still pretty much the way it works. Priceless: The Myth of Fair Value (and How to Take Advantage of It) Reviews. William Poundstone's new book, Priceless: The Myth of Fair Value (and How to Take Advantage of It), explains how restaurants, through 'menu engineering', compel us to choose certain items and spend more. Priceless: The Myth of Fair Value (And How to Take Advantage of It) by William Poundstone. Firm understanding that diners would wash it down with their overpriced beer," says William Poundstone, author of Priceless: The Myth of Fair Value and How to Take Advantage of It. [In Priceless: The Myth of Fair Value (and How to Take Advantage of It), William Poundstone also argues that you should be the first to name a price. Disturbing, jaw-dropping but priceless. This book changed how I see the world and helped me finally understand the sales department! The title tells it all — this book is Priceless.